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Stacey St. John

Title of blog with an image of Christianne Crump

NOVEMBER 21, 2023

#55: Tech Talk: STR Tech Essentials with Christianne Crump

In this episode, I have the pleasure of chatting with someone truly awesome – Christianne Crump, the mastermind behind STR HUB. If you’re in the Airbnb or short-term rental game, you’re in for a treat!

We dive into the nitty-gritty of choosing the perfect software for your Airbnb or short-term rental hustle. Christianne’s got some killer tips up her sleeve, and she’s spilling the beans on how to ace those software demos. Trust me; this is the insider info you’ve been craving.

Christianne’s sharing her exclusive “Property Management Software Guide Workbook.” It’s like your trusty sidekick in the quest for the ultimate software. With this in your toolkit, you’ll be making tech decisions like a pro.

During our chat, Christianne also drops some knowledge bombs about the essential tech tools you should have in your “tech toolbox.” And, of course, we’ll chat about the temptation of those shiny new gadgets hitting the market.

So, kick back, relax, and get ready to level up your Airbnb and short-term rental game with Christianne Crump! Let’s dive right in.

Highlights and Key Points:


[02:34] Christianne Crump’s bio

[04:18] How Christianne discovered the short-term rental space

[06:53] The STR HUB website: From idea to publishing

[13:36] Exciting trends in technology

[19:17] Essential tech categories for an STR host

[24:44] Why growing your direct bookings matters and how to increase them

[27:47] The software selection process and how to extract maximum value from a demo

[28:42] The Property Management Software Guide Work Book;

[30:57] The Short-Term Rental Solutions Podcast:

[32:22] Additional tech tools that are essential to include in your tech stack

[35:41] How to deal with shiny object syndrome in tech

[38:55] The Lightning Round

Golden Nuggets


  • “Distribution is a crucial part of being successful in today’s business atmosphere.”

  • To succeed in an increasingly competitive and professionalized market, hosts and property managers must operate at a top-tier level.

  • Enhancing and delivering value through email marketing can be a powerful strategy for increasing direct bookings.

Resources Mentioned


  1. Hostfully:
  3. Canva:
  4. Asana:
  5. Zapier:
  6. The Property Management Software Guide Work Book:



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Thanks again, sister – and cheers to your STR success!


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