JUNE 02, 2025
Short-Term Rental Copywriting: Write Listings, Emails & Pitches That Book More Guests and Land Your Dream Clients
Table of Contents
- TL;DR
- Key Takeaways
- The Real Reason Your Copy Isn’t Converting
- What Is Sticky Language—and Why Should You Care?
- What We’re Doing in the 3-Day Challenge
- What You’ll Walk Away With
- Who This Is For
- FAQs
- Ready to Write Copy That Converts? Join Us.
TL;DR
If you’re a short-term rental host, co-host, or property manager tired of second-guessing your listings, emails, or direct booking site – this 3-day challenge is for you. You’ll learn to write STR copy that connects and converts (without sounding salesy or stiff).
Whether you’re writing an Airbnb listing, pitching a new owner client, or building out your direct booking site – this challenge gives you a proven process to turn real language into powerful messaging that books more guests and wins more contracts
Key Takeaways
- Learn how to uncover the exact language your ideal short-term rental guests and property owner clients are using
- Discover proven frameworks for high-converting Airbnb listings, owner pitches, and guest communication emails
- Practice writing persuasive vacation rental copy with real-time support and examples
- Leave with DONE pieces of STR copy you can use immediately in your short-term rental business
- Build the confidence to write like a pro (even if you’re not one) for your rental properties
- As a co-host or property manager, craft copy that attracts aligned owners and sets you apart from the sea of same-sounding service providers
The Real Reason Your Copy Isn’t Converting
Let’s be real – it’s not about being a “good writer.” It’s about saying the right things, to the right people, in the right way.
That dreamy guest? That hesitant owner? That maybe-someday direct booker? They’re skimming your copy and wondering:
“Is this STR (or co-host) for me?”
If your copy doesn’t immediately say “yes”—they’re gone.
Good news: you don’t need a $5K vacation rental copywriter. You need two things:
- The words your people already use
- A way to plug them into simple, strategic frameworks that sell
Here’s a quick way to start:
✅ Grab 3 of your best guest reviews or owner testimonials
✅ Highlight the emotional language, specific results, or repeated phrases
✅ Look at what made them say “yes” … that’s sticky language
This is the gold we’ll mine (and refine) together inside the challenge so your listings, emails, and pitches finally land with the people you want to reach.
What You’ll Walk Away With The Ability To Create…
- A pitch email for STR owners that sounds confident and clear (perfect for co-hosts and PMs)
- A listing description for short-term rentals that’s actually guest-focused (and not boring)
- Bio or “About” copy that makes you look pro—not like a total newbie
- A personal stash of sticky phrases pulled straight from your STR audience
- A copywriting process you can reuse for future short-term rental listings, websites, or launches
- Messaging that shows owners exactly why they should trust you with their property
Who This Is For
This challenge is designed for anyone in the short-term rental world who wants their message to land:
✅ New or experienced STR hosts who want better bookings
✅ Co-hosts who want to attract more owner clients and write killer outreach emails
✅ Property managers looking to level up their messaging, from listing copy to onboarding documents
✅ STR service providers (designers, cleaners, consultants) who want to write copy that sells their offer
Whether you’re managing properties for clients, pitching new leads, or just trying to get guests to stop scrolling and start booking—this challenge gives you the language to get there.
Ready to Write Short-Term Rental Copy That Converts and Books? Join Us.
Whether you’ve got STR listings to optimize, a direct booking site to launch, or an owner pitch to send—this challenge will show you how to say what you mean, sound like you, and sell the heck out of your short-term rentals (or co-hosting services).
Let’s make your STR message stick.
