Simply Brilliant Blog
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Discover tips and inspiration on entrepreneurship, business growth, real estate investing, and hospitality.
The Power of an STR Mastermind for Experienced Hosts
OCTOBER 23, 2025 Level Up Your Hosting: The Strategic Power of an STR Mastermind I was on a recent STR Success Accelerator call when a very experienced host named Shelly had an "aha" moment. We were discussing a niche operational strategy, and she unmuted herself to...
STR Business Delegation: Reclaim Your Time
OCTOBER 16, 2025 Reclaim Your Time: Your Guide to STR Business Delegation So you’ve launched your short-term rental (STR) business. You’re excited. You wake up in the morning and you bounce out of bed, ready for the day. The opportunities are glittering on the...
STR Welcome Book: Digital vs. Physical — Which Is Best?
OCTOBER 09, 2025 Digital vs. Physical Welcome Book: Which Is Right for Your STR? Your guest finally arrives after a long flight and a drive from the airport. They’re tired, hungry, but before they satisfy their basic human needs, they have to do one very important...
STR Sisterhood: A Top Short Term Rental Podcast
OCTOBER 02, 2025 We Did It! STR Sisterhood Named a Top Short Term Rental Podcast When women decide to tell the truth about what it really takes to build a business in the short-term rental space… this is what happens. I am so incredibly thrilled and honored to...
How to Prioritize Your To-Do List: The “Ta-Da List” Method
SEPTEMBER 25, 2025 The Ta-Da List: How to Prioritize Your To-Do List and Actually Get Things Done Repeat after me: Your to-do list is not the boss of you. If you’ve ever wondered how to prioritize your to-do list so you actually finish the things that matter most,...
Short-Term Rentals vs. Legacy Vacation Rentals: Lessons for Hosts & PMs
SEPTEMBER 18, 2025 Short-Term Rentals vs. Legacy Vacation Rentals: What Each Side Can Learn From the Other What separates a solo Airbnb host dealing with everything from cleaning companies, to bookings, to which covers to put on the throw pillows on the bed…from a...
Short-Term Rental Vendor Management: Build Your Dream Team
SEPTEMBER 11, 2025 How to Build Your Rockstar Short-Term Rental Dream Vendor Team Running a successful short-term rental isn't just about a beautiful property and happy guests. It's also about the invisible engine humming behind the scenes: your vendor team. Imagine a...
STR CEO Mindset: Scale Your Rental Business
AUGUST 28, 2025 Unlock Time Freedom: Shift My STR CEO Mindset to Scale Strategically Lady! Tired of chasing your own tail? What if, instead, you had guests chasing your short-term rental? Hmmmmm. Seriously, you’re reacting to every email, guest message, or...
How to Implement Profit First for Short-Term Rentals
AUGUST 21, 2025 How to Implement Profit First for Short-Term Rentals: A Smarter System Are you living from booking to booking? Your STR properties are generating impressive gross revenue, but your bank account tells a different story. You feel trapped in a cycle where...
Create an Ideal Guest Avatar for STR Success
AUGUST 14, 2025 Do you know who wants to rent your property? Do you know their needs, their wishes, their dreams? Do you know your guests? In the competitive world of short-term rentals (STR), knowing exactly who you’re serving is your ultimate advantage. An ideal...
Create High-Converting Airbnb Listings & Get More Bookings
AUGUST 07, 2025 Are you tired of refreshing your Airbnb dashboard, only to see a calendar full of empty dates? You’ve created a beautiful space, but the bookings just aren’t rolling in. It’s frustrating. It gets you down. And it can make you question if all this...
Top Short-Term Rental PMS 2025: Best Picks
JULY 24, 2025 Table of Contents TL;DR Key Takeaways Introduction Evaluation Criteria for Short-Term Rental PMS Hostfully Short-Term Rental PMS Review Lodgify Short-Term Rental PMS Review OwnerRez Short-Term Rental PMS Review Side‑by‑Side Short-Term Rental PMS Feature...
Boost STR ROI with Key Data Dashboard
JULY 17, 2025 How much control do you actually have over your STR business? Are you waiting for things to happen, and then responding? Or are you tracking data so that you can stay ahead of the game? If you’re like most of the amazing students inside my STR Success...
STR Ownership vs Co-Hosting: Choose Your Path
JULY 03, 2025 TL;DR Building your portfolio with short‑term rentals (STRs) typically follows one of two proven models: Ownership Track: Deploy capital to purchase property and capture equity, appreciation, and favorable tax treatment. Co‑Hosting Track: Provide...
Making Data-Driven Decisions: Why Seeing Your Short-Term Rental Metrics Changes Everything
JUNE 19, 2025 Table of Contents TL;DR Key Takeaways Introduction A Behind-the-Scenes Coaching Moment The Power of Visualizing Your Property Management Data Why Data-Driven Decisions Lead to Higher Profits What to Track in Your Airbnb Business Final Thoughts: Don’t Fly...
Short Term Rental Revenue Management: How to Stay Ahead of the Market with Weekly Pricing Reviews
JUNE 12, 2025 Table of Contents TL;DR Key Takeaways Introduction Behind the Scenes: Weekly Revenue Meetings at Kozy Getaways Why Tracking REVPAR, Occupancy, and ADR Matters Spotting Opportunities and Making Adjustments Why You Need a Revenue Manager (or Access to One)...
Navigating Airbnb TOS Changes: How Kozy Getaways Is Pivoting with Purpose
MAY 29, 2025 Navigating Airbnb TOS Changes: How Kozy Getaways Is Pivoting with Purpose Table of Contents TL;DR Key Takeaways Introduction Weekly Team Wins at Kozy Getaways Adapting to Airbnb’s Latest Policy Changes Why We’re Prioritizing Direct Bookings: A Direct...
Beyond Operations: How a Hospitable Mindset Drives Success in Short-Term Rentals
MAY 22, 2025 Beyond Operations: How a Hospitable Mindset Drives Success in Short-Term Rentals A few weeks ago, I had the incredible opportunity to speak at the STR Hospitality Summit—an event that brought together short-term rental hosts from around the world who are...
Why Is My Airbnb Listing Not Performing?
APRIL 14, 2025 Why Is My Airbnb Listing Not Performing? If you've found yourself repeatedly asking, "Why is my listing not performing?" you're not alone. The vacation rental market is competitive, and even small details can significantly impact your booking rates....
Are Short-Term Rentals a Good Investment?
March 18, 2025 Are Short-Term Rentals a Good Investment? Investing in real estate can be a game changer—but when it comes to short-term rentals, the stakes are uniquely dynamic. In this post, we’re breaking down the pros and cons of short-term rental investments,...