Simply Brilliant Blog

Fuel your passion, fire up your future:

Discover tips and inspiration on entrepreneurship, business growth, real estate investing, and hospitality.

5 Short-Term Rental Investments I Don’t Regret Buying

5 Short-Term Rental Investments I Don’t Regret Buying

5 Short-Term Rental Investments I Don't Regret Buying Building a successful short-term rental business feels like a game of trial and error, doesn’t it? You’re constantly searching for that secret weapon or one-and-done solution to boost your bookings and save you...

STR Business Delegation: Reclaim Your Time

STR Business Delegation: Reclaim Your Time

Reclaim Your Time: Your Guide to STR Business Delegation So you’ve launched your short-term rental (STR) business. You’re excited. You wake up in the morning and you bounce out of bed, ready for the day. The opportunities are glittering on the horizon. And...

STR Welcome Book: Digital vs. Physical — Which Is Best?

STR Welcome Book: Digital vs. Physical — Which Is Best?

Digital vs. Physical Welcome Book: Which Is Right for Your STR? Your guest finally arrives after a long flight and a drive from the airport. They’re tired, hungry, but before they satisfy their basic human needs, they have to do one very important thing - connect to...

STR Sisterhood: A Top Short Term Rental Podcast

STR Sisterhood: A Top Short Term Rental Podcast

We Did It! STR Sisterhood Named a Top Short Term Rental Podcast When women decide to tell the truth about what it really takes to build a business in the short-term rental space… this is what happens. I am so incredibly thrilled and honored to announce that The STR...

STR CEO Mindset: Scale Your Rental Business

STR CEO Mindset: Scale Your Rental Business

Unlock Time Freedom: Shift My STR CEO Mindset to Scale Strategically Lady! Tired of chasing your own tail? What if, instead, you had guests chasing your short-term rental? Hmmmmm.  Seriously, you’re reacting to every email, guest message, or maintenance ping. Aren’t...

How to Implement Profit First for Short-Term Rentals

How to Implement Profit First for Short-Term Rentals

AUGUST 21, 2025 How to Implement Profit First for Short-Term Rentals: A Smarter System Are you living from booking to booking? Your STR properties are generating impressive gross revenue, but your bank account tells a different story. You feel trapped in a cycle where...

Create an Ideal Guest Avatar for STR Success

Create an Ideal Guest Avatar for STR Success

AUGUST 14, 2025 Do you know who wants to rent your property? Do you know their needs, their wishes, their dreams? Do you know your guests? In the competitive world of short-term rentals (STR), knowing exactly who you’re serving is your ultimate advantage. An ideal...

Top Short-Term Rental PMS 2025: Best Picks

Top Short-Term Rental PMS 2025: Best Picks

JULY 24, 2025 Table of Contents TL;DR Key Takeaways Introduction Evaluation Criteria for Short-Term Rental PMS Hostfully Short-Term Rental PMS Review Lodgify Short-Term Rental PMS Review OwnerRez Short-Term Rental PMS Review Side‑by‑Side Short-Term Rental PMS Feature...

Boost STR ROI with Key Data Dashboard

Boost STR ROI with Key Data Dashboard

JULY 17, 2025 How much control do you actually have over your STR business? Are you waiting for things to happen, and then responding? Or are you tracking data so that you can stay ahead of the game? If you’re like most of the amazing students inside my STR Success...

STR Ownership vs Co-Hosting: Choose Your Path

STR Ownership vs Co-Hosting: Choose Your Path

JULY 03, 2025 TL;DR Building your portfolio with short‑term rentals (STRs) typically follows one of two proven models: Ownership Track: Deploy capital to purchase property and capture equity, appreciation, and favorable tax treatment. Co‑Hosting Track: Provide...

Let’s Do This

Want to help your audience stop crawling toward their dreams—and start sprinting?